Tag Archives: createspace

Formatting for Print on Demand

Ok, so last week I started talking to you about getting started with CreateSpace. We talked about some things you can do and think about before you really dig into formatting. The last step we talked about was doing one last, careful, super final pass to make sure that text is completely typo-free and just the way you want it.

I should preface the rest of this by saying that there’s actually a lot you can do with interior layout, and if you want to be fancy, you’ll want to find references beyond what I’m going to talk about. This post is about get it done, get it out there, and quit being held back by fear or perfectionism. What I’m going for is a nice, clean, legible read, because I really believe it’s your story that matters. But if you want to dive into the fancy stuff on your first time out, go for it. One book I’ve seen recommended may times is Aaron Shepard’s Perfect Pages. That book deals a lot more with the ins and outs of making Word do what you want it to than it does about design type things. I’m sure there are tons of books and blog posts out there if you poke around long enough.

Hopefully you’ve been looking through some books to see what the insides look like, and to think about what kinds of extra information you’ll add. This is your space. As long as you don’t wind up costing your customer too much money, you can add promo for your other works, the works of your peers, a bio, etc. You should definitely leave a little room to tell the reader where to find you online so they’ll know where to go for more info about your future work.

A quick word about margins, which we didn’t get into the other day. I used equal margins on each side, partly because I had read somewhere that just in case the printing got a little off, it seemed a safe thing to do. In retrospect, I think I might have a wider inside (gutter) margin next time around. If you want to do that, in Word, you’ll go to File, Page Setup, Gutter Position Left, set the Gutter amount that you want (1/4″?), for Multiple Pages select “Mirror Margins.” Don’t be surprised if you page count has changed.

You’ll want to go through that section at the beginning of the book before the story actually starts, the “front matter.” Use Insert, Break, Section Break Next Page to make each page a new section. Use this method for any blank pages you want to add to make text fall on odd or even pages.  For example, the title page is on the right-hand side, or an odd page. The copyright info is usually on an even numbered page. Page 1, the way CreateSpace is counting, is the first page of your document. You can’t print anything on the inside cover (save it for your autograph).

When you start Chapter 1, make sure that’s the start of a new section. All Chapters should be the beginning of a new section (meaning there should be a section break, not a page break.) Continue to scroll through your document. Now you’re looking to make sure each chapter starts on an odd page, and if it doesn’t you’ll add extra section breaks as above. Remember to always work from beginning to end of your document. Each blank page should be its own section, and each new chapter should be the start of a new section. This is probably the most tedious part of the whole thing. This is about page numbering, which we’ll get to later.

Once you’ve added all your blank pages and you’re SURE about your page count, you can go back to CreateSpace to make the cover template. That’s as easy as entering your book size and number of pages and downloading a zip file. What you do with this, I don’t know. I sent mine to Robin and she sent me back a cover. (I ❤ Robin.) CreateSpace has some kind of cover creator thing for you DIYers. Remember to look at some books on your shelf to see what goes on a cover. You’ll probably at least want a short blurb for the back. CreateSpace will take care of your barcode, and the blank spot you leave for that is on your template.

Now you’re going to add headers. Go to File, Page Setup, Layout tab, and under Headers and footers check the box for Different odd and even. Also check the box for Different first page. In your document, skip to the Chapter 1 page. Select View, Header and Footer. A menu bar pops up and so does a text box where your header should be. Page down to the header of the next page. Use your regular old alignment buttons to center the text and type your name. Page down to the third page of your book, center the text and type your title. Now page through the rest of the section. You should have your book title on the odd pages and your name on the even pages.

Hover over the buttons on that little menu bar until you find the one that says Link to Previous. When that button is live, the section that you’re in takes the information from the section before it. Go through and click that button for every section. Go back to Chapter 1 and make sure that what you have is

  • your title on odd pages
  • your name on even pages
  • no headers on blank pages or “Chapter” pages

All of the headers and footers in the “front matter” section should be blank (but only if you’re doing it my way–you can actually do whatever you want). If they’re not, check those link to previous buttons and make sure they’re not activated.

Next step is to add page numbers. Go to the first page of your story, Chapter 1. If you’ve lost your footer box and menu, go to View, Header and Footer to get it back. Click in the footer and click the button for Format Page Number. Select Starts at and put in 1 so that this is where you start counting pages (story pages, for the reader, not actual pages for the printer). If you find there’s a 1 in the footer box in your document, delete it.  Go to the next page’s footer. This time, click the Insert Page Number button. Use the alignment buttons to center the number. Check page 3 and see if there’s a page number.

Page through your document. You should have no page numbers on blank and “Chapter” pages (because those are all the first page of a section). All other pages should have consecutive numbers. If this is not the case, play with it.

If you want page numbers on your “Chapter” pages (I have them, because the convention of not having them annoys me as a reader, but it is more common not to have them), that’s doable. You just have to unlink your sections and insert page numbers on the “Chapter” pages. It’s a pain in the butt.

Double check your front matter section and make sure all headers and footers are blank. Double check that all your headers and footers on blank and “Chapter” pages are empty. Double check, again, that all blank pages fall on the left, or even, and that all new chapters start on right or odd pages. And when you’re done checking, check again.

Another thing that’s worth mentioning is your curly quotes and apostrophes. When characters interrupt each other, as they often do, Word has a habit of making the end quote turn the wrong way. (“Hey, wait a min–“) Additionally, make sure any apostrophes at the beginnings of words are turned properly. When you type a word like ’cause, Word always puts the apostrophe the wrong way. These are things I now fix as I type, but had to go back through and fix when formatting for epublishing and print for Book 1. Make sure your double hyphens became em-dashes (the long, unbroken ones). There are probably other common things to look out for, but these are the ones I can think of and you probably worked a lot of this out when formatting for e anyway.

Once you’re all done, you should be able to Print to PDF. If you don’t have a program installed that allows you to do this, you might try something like PDF Creator or other free program. Google is your friend. Then you’re in for another round or two of just get your eyeballs on it and make sure it’s perfect before uploading.

We’re running long, but if you’re actually doing this, I know you just want me to finish it out.

Once you upload your PDF and your cover, it takes a day or few for CreateSpace to look it over and make sure it’s not going to be crappy in some way. Basically they’re checking to make sure you’ve followed the submission requirements, that all your text is in the printable area, stuff like that. Once it’s been accepted by them, you’ll order your proof.

What you pay for your proof is the cost you were quoted based on the page count. You’ll probably pay about the same for shipping via media mail. This should take about 7-10 days depending on how the mail is, although the site quotes longer. Once you get your book, after you’re done oohing, ahhing, stroking it, taking pictures of it, etc., you’ll want to actually crack it open and make sure everything turned out ok.

Go back to CreateSpace and approve your book. Make sure you’ve got your price set the way you want and that you’ve enrolled in ProPlan if you want (you can go free right now and add that later if you choose), and that you’ve opted into the Expanded Distribution Channel if you choose and have done ProPlan. Your book should show up on Amazon within a few days. If you entered your title exactly as your DTP title, your Kindle and paperback versions should link up automatically. If your page finishes building and they don’t, contact DTP customer service and let them know.

There’s a lot more that can be learned on the subject than what I’ve told you, which is mainly the highlights of what I remember having to learn when I did this, only once, about six months ago. But I hope it helps move you toward getting a print edition out there.

My book uses 12pt Times New Roman with 1/2″ margins, no gutter. Headings, headers, and footers are done in Engravers MT. I did no kerning of the text at all. The text is left-justified. If you’d like to see how that came out, you can Look Inside the Book on Amazon.

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Beginning Steps in Print

I don’t know why I’m so all-fired motivated to get you guys to put out print books, but yeah, here’s another post about it. I wrote this before I went on break, but while I’ve been away I’ve read yet again that it’s Soooooo hard to format for print. For CreateSpace even! Arg. It’s enough to make a girl come back and schedule some posts.

This is going to be some more nuts and bolts type first steps, and is going to be about CreateSpace. That’s what I used, I liked it, I recommend it. If you want to do something else, that’s cool, and this post may or may not be helpful to you. Welcome to the crap-shoot that is my blog.

Stuff you can easily do today, so get off your ass.

Ok, possibly unnecessary, but if you’ve been dithering or otherwise dragging your feet on this (like I did), for whatever reason, here’s a little kick in the pants.

Today, just go create an account. You don’t have to do anything with it, you’re not obligated to use it, but it’s a good first step. It’s just your basic username/password, email addy, and they’d like to know what you’re planning to publish (book, DVD, etc.) While you’re there, go find the places where you enter payment info. You’ll need to put a credit card on file for when you buy stuff, like ordering your proof copy, or later when you order your copies at cost for giveaways and reviewers. Also, find the place where you enter your payee info. Because they’re gonna need to know where to send your big fat royalties.

A good next step would be to choose your book size. You don’t have to do anything or commit to anything here, I’m just saying figure it out in your head, so you know. My method for choosing my book size was very scientific. I IMed Zoe and asked, “What size did you go with for Blood Lust?” She said 5.5″ x 8.5″. I went back to CreateSpace and double-checked that that would be a good size with the Expanded Distribution Channel and all that, and it was all good. So if you don’t have a preference, you can also go with 5.5″ x 8.5″ for the simple reason that we did. Decision made.

Can you handle another to-do today? Assuming you have a completed manuscript, open it up, do a Save As, and then in the new copy change the page size to whatever you chose for your book size. See how many pages you’ve got. Go back to CreateSpace and play with the calculators. If you can’t find them, try the Publish tab, click the Books on Demand link, then the Pricing tab. The other calculator is under Sales & Royalties. Between the two of these, you can start to get an idea of what this book is going to cost and how you can price it. You can go back to your document and play with margins, fonts and font sizes, extra content, etc, and more or less decide on a number of pages. (You can find recommended margins based on number of pages under the Submission Requirements tab.)

Do NOT finalize your cover or send a CreateSpace template to your cover designer until you are certain about the number of pages. Changing the page count will affect the cover template.

Now that you know how many final pages you’re shooting for, you can start your formatting. The biggest part of this will be the most thorough proof-reading ever. Be certain you’ve got as many bugs out of this manuscript as humanly possible because once this is done, you will be charged a fee to make changes in the future.

Set a goal for this proof-reading pass, and schedule proofing a set number of pages per day to reach your goal. Because proof-reading is boring. To avoid being caught up in the wonderful awesomeness of your story, I very much recommend starting from the end. Read each page from top to bottom so that you’ll still understand the context, but turn the pages from right to left instead of left to right. If you’re like me, working this way will help you catch a lot more of the missed word/incorrect word typos that your brain typically fills in automatically. If you’re not good at this, consider shipping this off to a professional copy-editor.

That should keep you busy for a little while. Next week I’m going to talk about things like headers and footers, page numbering, blank pages, etc., and how I handled those. It’s easier to do that stuff AFTER the rest of the text is perfected. Trust me.

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On CreateSpace

On my to-do list for some time has been to talk to you a little bit about print, how I came to choose CreateSpace for that, and my experience with it so far. Hopefully this will be just an overview and informative while mercifully brief.

Question #1: To print or not to print?

Print! Yes, ebooks ARE the future. I buy digital whenever possible, don’t even like to buy paper books anymore, and I absolutely believe that’s where we’re going. But I also understand that I am not Jill Every-Reader. While more and more people are trying out ebooks and embracing them every day, there are still plenty of people who prefer paper, or who are simply not ready to take that plunge.

For me, print is about customer service. If I were running a retail store (which I have done), part of my job would be to stock the types of products my customer wants and needs. I know from experience that customers can get pretty peevish when you don’t supply what they want. If it’s within my power to give my customer the type of product that best suits their need, why would I not do that? This is as true for providing both print and ebook formats as it is for providing your customer with a variety of file formats for various devices.

Question #2: DIY or Author Services Company?

I think of Author Services as those companies that offer to do this for you. Names that come to mind are AuthorHouse and Xlibris. Companies like CreateSpace and Lulu also offer author services packages in addition to the DIY stuff. This is something you’re going to have to answer for yourself. For me, and most of the indies I spend time with, it’s DIY as much as possible. We simply don’t have the money to shell out hundreds of dollars for someone else to do this work, and it just doesn’t have to be a big deal.

In fact, I think that, especially when you’re talking about fiction which is primarily text without images, print can be as simple or as complicated as you want to make it. A simple print edition is no harder than formatting for e.

I have read some scary-ass things put out by Author Services Companies. I’m not saying they’re all charlatans, and I’m sure that some of them provide great service which the authors feel is worth the price. I get that they need to make their services sound important, worth the price they’re charging, etc. I have seen some claims that lean toward un-truths, and some really bad “science” when discussing sales numbers. If you’re going that route, beware. Read a lot. And keep in mind when reading testimonials that many people have a need to justify their own choice, sometimes by making it seem better than it is.

Question #3: Which company should I choose?

Keep in mind from this point on that I’m talking about my thought process, my choices, and what works for me. Your mileage my vary. Because we’re obviously going to talk DIY, the conversation usually comes down to three: Lulu, LSI, or CreateSpace.

I’m throwing out Lulu right off the bat as too damned expensive. A big part of the decision-making process for me was: how cheaply can I sell my book? Answer from the Lulu calculators? Not cheaply at all. In just the manufacturing costs, the exact same edition I got from CreateSpace prices out 70% higher on Lulu. (To be fair, I have to say that they price out about the same, except that I’ve added an option to lower my CS price, which I’ll talk about later. As far as I know, Lulu could have something like that, but I don’t know.) Lulu has more format choices (coil-bound, hardcover), but for fiction and a first novel, I don’t see any need to get fancy.

LSI (Lightning Source) is favored by many indies as the most professional way to go. And likely it is. It certainly seems moreso in the way they don’t put a lot of information on the website and expect you to do a lot of talking on the phone. (Oh yeah, you know that’s an issue for me.) Most of going with LSI is about having more options and maintaining ultimate control as the publisher. The trade-off in that seems to be having a somewhat more complicated process with a bit more to learn–although I’m not sure because I haven’t actually worked with them, and shelling out a good deal more up front.

ISBNs and ownership are an issue for some indies. They want to have their own imprint, to have everything in their own name, they have their reasons and they’re willing to pay for that. I’m not right now. Unlike the other options, LSI doesn’t offer free ISBNs and requires you to set yourself up as a publishing company. And while that may look really spiffy, I’m just not into the added hassle right now.

LSI has other initial costs that are greater than CreateSpace. I don’t know if the books cost appreciably more like they do at Lulu, again because LSI isn’t upfront about that stuff. I do know that most of the LSI books I’ve seen are priced higher than mine, but then, most of the books I’ve seen are priced higher than mine.

LSI has some other benefits with regard to distribution and you can find people talking about these all over the web. Most of them don’t apply to me as a beginner, and those benefits don’t outweigh the added hassle and expense.

After I have progressed in my career, if I feel I need to have an LSI edition, there’s nothing that says I can’t go do one later. I still own all my stuff, right?

My choice was CreateSpace and I’ve been very happy with it. And since this is running long, I’ll try to just bullet the pros and cons for you.

Pros:

  • No up-front cost. Nothing. You can go print your book with CreateSpace today for free. Free ISBN (but you can bring your own if you’re into that), no setup fees. We like free.
  • ProPlan- Lowers your cost. You’ll want to add this. It’s an up-front cost of $39.00 (for each book). For this you get a lower manufacture cost which allows you higher profits and/or the ability to lower your retail price. Since you pay the manufacture price for any copies you personally buy, this will pay for itself pretty quickly in your copy for your mom, giveaways, review copies, and the ones you sell out of your knitting bag to sweet people who are just excited to meet someone with their name on a shiny cover.
  • ProPlan- EDC: Just as important, this gets you into the Expanded Distribution Channel which I believe gets your book into Baker & Taylor (but I don’t think into Ingram and I cannot find that info). Don’t get excited. This does not mean B&N is going to order your book to stock in their stores. They probably won’t, even if it’s doing well. I’ll discuss that in the Cons. But it will allow your book to be listed at B&N’s website, at Book Depository (which has free international shipping), and allows registered booksellers (like your local indie bookstore that carries books by local authors) to order your book at wholesale prices.
  • You will find VS. posts around the internet that talk about CreateSpace books not being able to get into Baker & Taylor, not being available to resellers, etc. Be advised that the EDC is a new program, so check the date on those posts when you’re doing your research.
  • Oh! You should also know that renewal of ProPlan is only $5 per year. My annual fee was waived in December, I assume because my book was out less than 6 months. I believe LSI does charge an annual fee to list your book in its distribution network. I read somewhere that it’s around $13, but that may be old or inaccurate info.
  • Easy as print as PDF. Really. That’s all there is to it. Now, getting that PDF just right might make you pull out a few hairs, but you don’t HAVE to get super fancy in your layout to produce a good book. MOST people don’t care about fancy book interiors. What’s important is that your book is readable. With a little thought and care, you can do that. You did it with e, you can do it for print.
  • It’s pretty fast. Once you’re done with your part and you upload your book, it take a few days for them to review it. They’re not proof-reading it for you, but they are making sure you have the right margins, stuff like that, and that nothing’s going to get cut off or anything. After that, you order your proof copy for the price they’ve quoted you as your cost. From my limited experience, I’d say expect to pay about the same amount as your book’s cost for media mail which generally takes a 7-10 days unless it’s a busy season. Expect to pay exponentially more for expedited shipping options. Once your proof is in-hand, all you have to do is log on and say yes! I approve! Go sell that bitch! And then it goes live on Amazon pretty quickly, like within a day or two, if I recall. Other sites will pick it up eventually.
  • Low cost means low price. You know how I feel about low consumer prices. CreateSpace, and some fudging with fonts and layout stuff, allowed me to put together a book that sells for $8.99, the same as what the mass-market price seems to be right now. Not being more expensive than my vetted counterparts is important to me.

Cons:

  • Borders doesn’t list it. I’m at the point of thinking this is more Borders’ problem than mine. I mean, It’d be cool if they would pick it up and I could sell a few more, but whatever. I don’t think I’m losing that much by not being at Borders.com. They’re losing more by not embracing indies in general, that’s for sure. Anyway, I think this may be because I’m not in the Ingram catalog, but like I said above, I’m not sure about that.
  • This edition will probably never be in the brick and mortar chain stores. Doesn’t matter who it’s listed with, CreateSpace does not allow you the option of making the book returnable. Essentially, the bookstores want to order a bunch of books, put out a few for however long they decide to try them out on the shelf, then box them up and send them back for credit. So think about it like this: maybe one day you have orders for a couple hundred or a couple thousand books. Awesome. And then in six months you find that all but six copies were returned. And all the “profits” you’ve been waiting on, that couldn’t be distributed to you because they’re held against possible returns, are now gone, and you get a check for $3. Possibly it’s better to have loved and lost, and certainly I’d like the opportunity to be browsed in the chains, not saying that wouldn’t be a great thing. Just it’s hard to work up a lot of upset about it, and the hassle/expense vs. potential benefit ratio just isn’t impressing me right now. (Ok, who am I kidding, if B&N calls me up and tells me they want to stock my book, my laptop and I will be on Zoe’s doorstep begging her to help me put together an LSI edition ASAP. I will bring a Firehouse Sub to get me in the door. I’m crafty that way. But I just don’t see as a likely scenario right now.) I know there are people who go with LSI for reasons of ownership who still don’t want to exercise the option to make the book returnable.
  • I’m not the publisher. Like I said, I don’t really care about that at this point. CS puts their name on it. I think this may be because I went with the free ISBN, and I think it might also be a requirement of expanded distribution.

I think a lot of the point is that I’m happy with CreateSpace because it was cheap and easy for me to just get it done now without adding fees I couldn’t afford or stresses I don’t need. If I get to the point where it’s no longer the right choice, I figure I can go with something different at that time, when I’ve grown into it.

Sorry about the lack of merciful brevity, and I’m going to continue for a bit because indies like numbers. It’s been absolutely worth it for me to put out the print edition. Extra costs for me were $80 for the rest of my cover and a new title page from Robin (a title page I also put in my e after that), and the $39 pro plan from CS.

I make 5xs more in royalties on Amazon than I do when I have sales through the EDC. Which is fine. The royalty from EDC sales isn’t much less than I’d get from a standard royalty if I had a trad publisher. So I’m not really losing anything, I’m just getting 5xs more from Amazon. Since I put the book out at the end of September (actually 4 months exactly from the day I’m writing this. Print was several weeks behind the ebook version because I thought it would be harder and I was learning a lot of stuff at once), I’ve sold 45 copies through Amazon and 38 through EDC (most of those I believe are via B&N), for a total of 83 paperbacks. I’ve pretty much just cleared my expenses. And that doesn’t count any of the ones I sold to local acquaintances. Having print also gives me something more to offer as a giveaway, which is nice, as people seem to get more excited about a $9 item than a $1 item. Go figure. And it’s cool to know there are people out there who are actually willing to pay that much to read my book. Yay!

So, in conclusion (finally), totally worth doing, really happy with CreateSpace as the cheap and easy alternative, and looking forward to reaching over 150 paperback sales soon so that I can rub Brad’s nose in it. I’d love to hear your experiences, addendum to this info, and will try to answer questions in the comments. Hope this was helpful.

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